"A practical strategic thinker and talented designer, David has an unnatural ability to artfully synthesize complex concepts and simplfy them for mass consumption in memorable, meaningful ways".
David began his career as the creative lead at one of the very first 'one stop shop' new media agencies, First Creative Group in Preston, a full-service design agency, where he crafted award-winning advertising for a variety of local, regional and national clients across varied industries.
There he helped elevate First Creative Group to work with brands like British Airways, Gillette UK, Alstom Energy, Co-operative Bank developing strategic B2B advertising and internal comms.
He later set up and built his own full service agency TDA in his home town of Blackpool.
As Creative Director, he was responsible for the launch of the Superbrand Subway Sandwiches in the UK and Ireland.
David handled the account for the first seven years of growth seeing the stores network grow from 10 stores to over 1,000 nationally. David was responsible for all external and internal marketing on a local, regional, pan regional and national level and was instrumental in helping Subway become who they are today.
During this golden period David placed Subway onto terrestrial and satalite tv for the very first time in the UK, the rest is history as they say.
David developed and directed the agencies creative alignment process, serving clients such as Gold Medal Travel, Pure Luxury Holidays, Netflights.com, NST Travel Group, Ribby Hall Village and many other national brands"
Presently he has been working with Smiths Hire, helping them achieve National Hire Company of the Year for 2018/19 and website of the Year for 2017.